free gift or gif….?
Starbucks strikes again. Marketing geniuses offer holiday gifs to invite someone to coffee (bogo) atstarbucks . Why is this so great?
For You:
- Fun and Simple
- Gift to Give
- Reason to meet someone for coffee
- FREE
- Something to talk about on social
- Friendly
For Starbucks:
- Fun and Simple
- Will be shared socially in an ENORMOUS volume
- Memorable
- Incenting incremental sales